{"id":106758,"date":"2021-02-11T00:43:18","date_gmt":"2021-02-10T21:43:18","guid":{"rendered":"http:\/\/kentyasam.com.tr\/wp\/?p=106758"},"modified":"2021-02-11T01:17:07","modified_gmt":"2021-02-10T22:17:07","slug":"mobilya-kagit-ve-orman-urunleri-ihracatcilarinin-hedefi-e-ticaret","status":"publish","type":"post","link":"https:\/\/kentyasam.com.tr\/wp\/2021\/02\/11\/mobilya-kagit-ve-orman-urunleri-ihracatcilarinin-hedefi-e-ticaret\/","title":{"rendered":"Mobilya, ka\u011f\u0131t ve orman \u00fcr\u00fcnleri ihracat\u00e7\u0131lar\u0131n\u0131n hedefi e-ticaret"},"content":{"rendered":"\n<p>Ege B\u00f6lgesi mobilya, ka\u011f\u0131t ve orman \u00fcr\u00fcnleri ihracat\u0131 2020 y\u0131l\u0131nda pandemiye ra\u011fmen 695 milyon dolar ihracat rakam\u0131na ula\u015ft\u0131, ge\u00e7en y\u0131l\u0131n ihracat rakam\u0131n\u0131n \u00fczerinde kalmay\u0131 ba\u015fard\u0131. Ege Mobilya Ka\u011f\u0131t ve Orman \u00dcr\u00fcnleri \u0130hracat\u00e7\u0131lar\u0131 Birli\u011fi Ba\u015fkan\u0131 Cahit Do\u011fan Ya\u011fc\u0131, T\u00fcrkiye geneli \u00fc\u00e7 sekt\u00f6r\u00fcn ihracat\u0131n\u0131n 2020 y\u0131l\u0131 itibariyle 5.5 milyar dolar seviyesini ge\u00e7erek 2019 y\u0131l\u0131 ihracat rakam\u0131n\u0131 yakalad\u0131\u011f\u0131n\u0131 s\u00f6yledi. T\u00fcrkiye ortalamas\u0131n\u0131n y\u00fczde 40 \u00fczerinde katma de\u011fer sa\u011flayan sekt\u00f6r, ba\u015far\u0131s\u0131n\u0131 markala\u015fma, tasar\u0131m odakl\u0131 \u00fcretim ve e-ticarete odaklanarak art\u0131rmay\u0131 hedefliyor.<\/p>\n\n\n\n<p><strong>Ege B\u00f6lgesi&#8217;ndeki art\u0131\u015f T\u00fcrkiye ortalamas\u0131 \u00fczerinde<\/strong><\/p>\n\n\n\n<p>2020 y\u0131l\u0131 ba\u015f\u0131nda y\u00fczde 10\u2019luk bir ihracat art\u0131\u015f\u0131 hedeflediklerini belirten Ya\u011fc\u0131, Covid-19 salg\u0131n\u0131n d\u00fcnya ticaretine negatif etkileri g\u00f6z \u00f6n\u00fcne al\u0131nd\u0131\u011f\u0131nda iyi bir performans ortaya koyduklar\u0131n\u0131 s\u00f6yledi. Ya\u011fc\u0131, &#8220;T\u00fcrkiye genelinden 220, Ege B\u00f6lgesi&#8217;nden ise 180 \u00fclkeye ihracat yap\u0131yoruz. T\u00fcrkiye olarak en \u00e7ok ihracat yapt\u0131\u011f\u0131m\u0131z \u00fclkeler olan Irak, \u0130srail, Almanya, ABD, Birle\u015fik Krall\u0131k ve Suudi Arabistan. Halihaz\u0131rda ihracat ger\u00e7ekle\u015ftirdi\u011fimiz ABD, \u00c7in Halk Cumhuriyeti gibi ithalat potansiyeli y\u00fcksek \u00fclkeler hedef pazarlar\u0131m\u0131z aras\u0131nda yer al\u0131yor. Sekt\u00f6rlerimizin yaratt\u0131\u011f\u0131 katma de\u011fere bakacak olursak, T\u00fcrkiye geneli bakt\u0131\u011f\u0131m\u0131zda ortalama kilogram ba\u015f\u0131na birim fiyat\u0131m\u0131z 1,51 Dolar olarak ger\u00e7ekle\u015firken Ege B\u00f6lgesi olarak kilogram ba\u015f\u0131 2,12 Dolar olarak ger\u00e7ekle\u015fmi\u015ftir. Ege olarak T\u00fcrkiye ortalamas\u0131n\u0131n y\u00fczde 40 \u00fczerinde bir katma de\u011fer sa\u011fl\u0131yoruz\u201d dedi.<\/p>\n\n\n\n<p>Hedeflerinin tasar\u0131m, Ar-Ge, markala\u015fma ve inovasyonla \u00fcr\u00fcnlerimizin katma de\u011feri daha da y\u00fckselterek ihra\u00e7 etmek oldu\u011funu anlatan Ya\u011fc\u0131, birim ihra\u00e7 fiyatlar\u0131n\u0131 yukar\u0131 \u00e7ekerek ihracat\u0131 art\u0131rmak istediklerini s\u00f6yledi.<\/p>\n\n\n\n<p><strong>Salg\u0131nda kekik, defne, ada\u00e7ay\u0131, biberiye ihracat\u0131nda art\u0131\u015f<\/strong><\/p>\n\n\n\n<p>Covid-19 salg\u0131n\u0131 ile \u00f6nemi bir kez daha anla\u015f\u0131lan kekik, defne, ada\u00e7ay\u0131, biberiye gibi \u00fcr\u00fcnlerin ihracat\u0131nda \u00f6nemli art\u0131\u015flar oldu\u011funa dikkat \u00e7eken Cahit Do\u011fan Ya\u011fc\u0131 \u015fu bilgileri payla\u015ft\u0131: &#8220;2020 y\u0131l\u0131na bakt\u0131\u011f\u0131m\u0131zda bir \u00f6nceki y\u0131la g\u00f6re d\u00fcnya \u00fcretiminin yakla\u015f\u0131k y\u00fczde 70\u2019ini yapt\u0131\u011f\u0131m\u0131z kekikte y\u00fczde 13, d\u00fcnya \u00fcretiminin y\u00fczde 90\u2019\u0131ndan fazlas\u0131n\u0131 \u00fcretti\u011fimiz defne yapra\u011f\u0131nda y\u00fczde 17 art\u0131\u015f g\u00f6r\u00fcl\u00fcyor. Ayn\u0131 \u015fekilde biberiyede y\u00fczde 30, \u0131hlamurda y\u00fczde 32 art\u0131\u015f mevcut ve 2021 y\u0131l\u0131nda bu art\u0131\u015f\u0131n devam edece\u011fini \u00f6ng\u00f6r\u00fcyoruz. Odun d\u0131\u015f\u0131 orman \u00fcr\u00fcnlerinin yaln\u0131zca ihracat\u0131m\u0131za de\u011fil \u00fclke ekonomisine katk\u0131 \u00e7ok \u00f6nemli, \u00fcretim ve pazarlama s\u00fcre\u00e7lerinin tamam\u0131nda ortaya \u00e7\u0131kan katma de\u011fer \u00fclkemize kal\u0131yor, d\u0131\u015fa ba\u011f\u0131ml\u0131 olmadan \u00fcretim yap\u0131l\u0131yor, bu da \u00fclkeye giren her bir dolar cari fazla olarak yans\u0131yor. Ege \u0130hracat\u00e7\u0131 Birlikleri olarak odun d\u0131\u015f\u0131 orman \u00fcr\u00fcnlerinin tamam\u0131nda 2020 y\u0131l\u0131 itibariyle birim fiyat\u0131m\u0131z T\u00fcrkiye ortalamas\u0131na g\u00f6re y\u00fczde 85 daha fazla, Egeli ihracat\u00e7\u0131lar\u0131m\u0131zda gurur duyuyoruz.\u201d<\/p>\n\n\n\n<p><strong>Evde \u00e7al\u0131\u015fma mobilyalar\u0131 yenilemeye y\u00f6neltti<\/strong><\/p>\n\n\n\n<p>Ege Mobilya Ka\u011f\u0131t ve Orman \u00dcr\u00fcnleri \u0130hracat\u00e7\u0131lar\u0131 Birli\u011fi Ba\u015fkan\u0131 Cahit Do\u011fan Ya\u011fc\u0131, salg\u0131n ve pandemi nedeniyle 2020 y\u0131l\u0131nda evden \u00e7\u0131kamama durumunun insanlar\u0131 ev mobilyalar\u0131n\u0131 yenilemeye y\u00f6neltti\u011fini ve ev -ofis \u00e7al\u0131\u015fman\u0131n yayg\u0131nla\u015ft\u0131\u011f\u0131n\u0131 belirtti. Ya\u011fc\u0131, \u201cKimi sekt\u00f6rler kal\u0131c\u0131 olarak evden \u00e7al\u0131\u015fmaya ge\u00e7erken, buna imkan\u0131 olmayan sekt\u00f6rler dahi uzaktan toplant\u0131larda ev ortam\u0131n\u0131 kullanabiliyorlar. Bu trend ile 2020 y\u0131l\u0131n\u0131n ikinci yar\u0131s\u0131nda toparlanarak ivme kazanan sekt\u00f6rlerden olmay\u0131 ba\u015fard\u0131. Mobilya sekt\u00f6r\u00fc de cari fazla veren ender sekt\u00f6rlerimizden olup, \u00fclke ekonomisine ve istihdama katk\u0131s\u0131 yads\u0131namaz. Ege B\u00f6lgesi olarak T\u00fcrkiye ortalamas\u0131na g\u00f6re y\u00fczde 20 daha katma de\u011ferli \u00fcr\u00fcn ihra\u00e7 ediyoruz ve ihracat birim fiyatlar\u0131m\u0131z\u0131 art\u0131rmak i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. D\u00fcnya\u2019da referans kabul edilen ara\u015ft\u0131rma merkezi CSIL&#8217;in raporuna g\u00f6re 2020 y\u0131l\u0131nda T\u00fcrkiye, k\u00fcresel mobilya ihracat\u0131nda alt\u0131 basamak birden atlayarak sekizinci s\u0131raya kadar y\u00fckseldi. Sekt\u00f6r olarak ilk hedefimiz D\u00fcnya mobilya ihracat\u0131nda ilk be\u015f \u00fclke aras\u0131na girmek ve mobilya sekt\u00f6r\u00fcm\u00fcz\u00fcn bunu ba\u015farabilecek potansiyeli var&#8221; bilgisini payla\u015ft\u0131.<\/p>\n\n\n\n<p>Ticaret Bakanl\u0131\u011f\u0131\u2019n\u0131n mobilya sekt\u00f6r\u00fcne y\u00f6nelik ABD \u00f6zelinde belirledi\u011fi strateji do\u011frultusunda \u00e7al\u0131\u015fmalar y\u00fcr\u00fctt\u00fc\u011f\u00fcn\u00fc ve ABD\u2019de bir lojistik merkez kurulmas\u0131 planland\u0131\u011f\u0131n\u0131 s\u00f6yleyen Ya\u011fc\u0131, e-ihracat\u0131 \u00f6nemseyip desteklerini de belirtti. &#8220;Bu konuda giri\u015fimlerimiz mevcut, mobilya sekt\u00f6r\u00fcnce \u0130ZKA taraf\u0131ndan desteklenen Mobint Projemizle firmalar\u0131m\u0131z\u0131n e-ticaret ba\u011flam\u0131nda yol haritalar\u0131n\u0131n haz\u0131rlamas\u0131na y\u00f6nelik \u00e7al\u0131\u015fmalar\u0131m\u0131z devam ediyor&#8221; dedi.<\/p>\n\n\n\n<p>Ka\u011f\u0131t mamulleri sekt\u00f6r\u00fcn\u00fcn de bir di\u011fer lokomotif sekt\u00f6r\u00fcm\u00fcz oldu\u011funa de\u011finen Ya\u011fc\u0131, Ege \u0130hracat\u00e7\u0131 Birlikler&#8217;nin T\u00fcrkiye\u2019de Ege olarak pay\u0131n\u0131n y\u00fczde 23 oldu\u011funu s\u00f6yledi.Ka\u011f\u0131t sekt\u00f6r\u00fcn\u00fcn 2020 y\u0131l\u0131nda ihracatta bir \u00f6nceki y\u0131la g\u00f6re miktar baz\u0131nda art\u0131\u015f g\u00f6sterse de, dolar baz\u0131nda d\u00fc\u015f\u00fc\u015f ya\u015fand\u0131\u011f\u0131n\u0131 anlatan Cahit Do\u011fan Ya\u011fc\u0131, &#8220;Bunun sebebi bir d\u00f6nem ithal hammadde olan sel\u00fcloz fiyatlar\u0131nda ya\u015fanan d\u00fc\u015f\u00fc\u015f olmakla birlikte son d\u00f6nemde maliyetler tekrar y\u00fckseldi\u011finden rakamlara yans\u0131yacakt\u0131r. Sekt\u00f6r\u00fcn en \u00f6nemli sorunu daha \u00f6nce defalarca g\u00fcndeme getirilen ithalata dayal\u0131 hammadde sorunu. End\u00fcstriyel plantasyon ka\u011f\u0131t ba\u015fta olmak \u00fczere t\u00fcm sekt\u00f6rlerimiz i\u00e7in olduk\u00e7a \u00f6nemli\u201d diye konu\u015ftu.<\/p>\n\n\n\n<p>Bu y\u0131l 32\u2019incisi d\u00fczenlenecek Modeko Uluslararas\u0131 \u0130zmir mobilya fuar\u0131na pandeminin gidi\u015fat\u0131na g\u00f6re &#8220;info stant&#8221; ile kat\u0131lmay\u0131 planlad\u0131klar\u0131n\u0131 s\u00f6yleyen Ya\u011fc\u0131, firmalar\u0131n fuara sahip \u00e7\u0131kmalar\u0131n\u0131 istedi.<\/p>\n<h3>Related Images:<\/h3>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>Ege B\u00f6lgesi mobilya, ka\u011f\u0131t ve orman \u00fcr\u00fcnleri ihracat\u0131 2020 y\u0131l\u0131nda pandemiye ra\u011fmen 695 milyon dolar ihracat rakam\u0131na ula\u015ft\u0131, ge\u00e7en y\u0131l\u0131n ihracat rakam\u0131n\u0131n \u00fczerinde kalmay\u0131 ba\u015fard\u0131. <a class=\"mh-excerpt-more\" href=\"https:\/\/kentyasam.com.tr\/wp\/2021\/02\/11\/mobilya-kagit-ve-orman-urunleri-ihracatcilarinin-hedefi-e-ticaret\/\" title=\"Mobilya, ka\u011f\u0131t ve orman \u00fcr\u00fcnleri ihracat\u00e7\u0131lar\u0131n\u0131n hedefi e-ticaret\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":106761,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/posts\/106758"}],"collection":[{"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/comments?post=106758"}],"version-history":[{"count":0,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/posts\/106758\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/media\/106761"}],"wp:attachment":[{"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/media?parent=106758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/categories?post=106758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kentyasam.com.tr\/wp\/wp-json\/wp\/v2\/tags?post=106758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}